Christopher Ward

British watch brand headquartered in Maidenhead, UK, with watches designed in England and manufactured in Switzerland. Offers sport, dive, dress, and complication models sold direct to consumers.

Christopher Ward's direct-to-consumer model cuts retail markup, delivering Swiss-made movements and contemporary British design at prices that undercut established mid-tier brands. Best known for its C60 Trident dive line and the C1 Bel Canto—a Westminster-chime complication that won a GPHG award—the brand suits specification-focused buyers over heritage seekers. It is most commonly cross-shopped against Tudor, Longines, Oris, and Sinn.

Facts

Based United Kingdom
Founded 2004
Focus Independent
Models listed 3
Price guide Upper – Premium

Official site →

Buyer notes

What to know

01

Most collections range from 36 to 42 mm; the C60 Trident and C63 Sealander sport models typically measure 38–40 mm, suiting a wide range of wrist sizes.

02

Entry sport models start around €1,125; most steel automatics fall between €1,100 and €1,600; in-house complication pieces such as the Bel Canto and C12 Loco exceed €4,000.

03

Sold exclusively via christopherward.com and seven brand showrooms (three in the UK: London, Maidenhead, Liverpool; four in the US); no third-party authorized dealers exist.

04

UK and EU prices include all local VAT; US and Australian orders ship Delivered Duty Paid with duties and taxes collected at checkout, and are fully refundable on return within the return window.

05

All purchases include a 60-day return window and a 60-month movement warranty; secondary-market resale values are typically low compared with Tudor or Longines at similar retail price points.